How did #Lenovo become the world’s biggest computer company?
From guard shack to global giant
Jan 12th 2013 | BEIJING | from the print edition
Gobbling up an entity double its size was never going to be easy. But cultural differences made it trickier. IBMers chafed at Chinese practices such as mandatory exercise breaks and public shaming of latecomers to meetings. Chinese staff, said a Lenovo executive at the time, marvelled that: “Americans like to talk; Chinese people like to listen. At first we wondered why they kept talking when they had nothing to say.” Two Western chief executives failed to turn things around. By 2008, as the financial crisis raged, Lenovo was bleeding red ink.
Lenovo’s rebound raises several questions. How did the firm recover from disaster? Is its new strategy sustainable? And does its rise signal the emergence of China’s first world-class brand?
Read the article online here: Chinese industry: From guard shack to global giant | The Economist